Themed Lifestyle Product Shoot - New Year, Fresh Start

There’s something so refreshing about the start of a new year—it’s all about possibility, intention, and fresh beginnings. That’s exactly what I wanted to capture in this themed lifestyle product shoot: a sense of renewal, purpose, and simple joy.

The initial idea:

• Theme: Productivity, self-care, and getting organised.

• Props: Planners, journals, sticky notes, pens, water bottles, candles, cozy blankets.

• Mood: Bright, neutral, and clean.

• Shot Ideas: Flat lays of planners, morning routines, a person journaling with coffee.

From soft, clean backdrops to bright pops of colour, every detail was chosen to echo the energy of a fresh start. Think calming notebooks, crisp planners, and cozy morning coffee setups—a blend of organisation and inspiration that feels like the ultimate January vibe.

I kept the styling minimal yet inviting: clear glass jars filled with fresh blooms, soft natural light filtering through, and simple props like pens, mugs, and candles that evoke comfort and focus. Hopefully, it's the kind of scene that inspires you to sit down, map out your goals, and embrace all the good things coming your way this year.

If you’re dreaming of creating intentional content for your brand that speaks to your audience's goals and aspirations, I’d love to work with you to bring that vision to life.

Here’s to fresh starts! ✨

Holly x